Victoria Real Estate Podcast

The #1 Mistake Realtors Make When Pricing a Listing — with Listli Founder Danielle Moreau

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0:00 | 35:50

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Is overpricing still costing sellers the sale? A conversation on AI, pricing strategy, and what it really takes to win a listing.

In this episode of the Victoria Real Estate Podcast, hosts Adrian Maclaren and Vincent Baart of the CityNest Team at RE/MAX Camosun sit down with Danielle Moreau — Realtor at RE/MAX and founder of Listli, an AI-powered CMA app built for agents.

The conversation covers:

  • How Danielle got started in real estate and why she focused on listings
  • Is real estate actually harder today than it was 13 years ago?
  • How often do agents overprice a listing just to win it — and what happens next?
  • What separates a strong CMA from a weak one
  • Why traditional CMA tools often leave clients more confused, not less
  • The story behind building Listli, and the challenges of running a tech company while selling real estate full-time
  • Where AI in real estate is headed — and whether it replaces agents or makes the good ones better
  • Has Victoria's market shifted from ego pricing to data pricing?
  • Rapid-fire: book recs, guilty pleasures, and Danielle's dream BC property

📍 Learn more: https://listli.ca/
 📸 Instagram: @listli.ai

Produced by: The CityNest Real Estate Group
Citynest.ca

Adrian Maclaren
adrian@citynest.ca
📸 Instagram: @adrianrealestatevictoria
📞 250-464-4122

Vincent Baart
https://www.linkedin.com/in/vincentbaart/

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